app design—atlanta airport user interface

To develop a cohesive visual typographic system that would be implemented in an information system for a mobile device and transportation terminal.

OBJECTIVE—

INITIAL RESEARCH

To design a functional yet visually intriguing interface, I began to research the main features users look for when interacting with a flight information system.

APP BENCHMARKING:

What’s already out there?

01

ATLANTA AIRPORT

zurich airport

02

users need less clutter and more clarity.

What does this research tell us?

APP ETHOS—

BRAINSTORMING + SKETCHING

Using this app ethos, I began sketching initial interface ideas.

TYPOGRAPHY


Haas Recast is a revival of a classic faux-Swiss grotesque sans typeface, originally designed in the 1950s by Max Miedinger and Eduard Hoffmann for the Haas Type Foundry.*

This typeface follows contemporary trends in the world of design. Supporting over 790 languages and variable amongst four axes, Haas Recast blends accessibility with aesthetic tailored to the digital display.

Designing with a typographic grid system is the main theme of this project. Establishing type hierarchy, organizing crucial travel information, and ensuring readability are all vital components.

WIREFRAMES ITERATION I

ICONOGRAPHY


Active flights are represented by an upright plane.

Departures are represented by an upward facing plane.

Arrivals are represented by a downward facing plane.

Airport Information features the letter “i” within a circle.

Incorporating the base typographic system and elevating the type hierarchy with the introduction of iconography, further pushes the intuitive UX behind the app.

WIREFRAMES ITERATION II

COLORS


PRIMARY:

Atlanta Red

238 66 102

SECONDARY:

Peach Orange

237 157 66

Palm Green

115 193 105

TERTIARY:

Black

0 0 0

Light Gray

240 240 240

White

255 255 255

The colors of this app are crucial to its brand identity. Atlanta Red, featured as the primary color, is notorious for its eye-catching appeal and alertness toward users. Atlanta Red, Peach Orange, and Palm Green are each assigned to representing flight status in order to further differentiate one from the other.

Now with a developing brand identity and typographic system in place, I began to blend color with line and shape to create a unique user-centered app experience.

FINAL WIREFRAMES

DESIGNING FURTHER—

FLIGHT CHECKLIST—Exploring beyond the criteria for this project, I took this app further by designing a flight checklist page displaying real time updates to elevate the user experience.

APP PROTOTYPE

Check out the interactive app built in Figma.

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